Across both the Regenerative Agriculture and Raw Materials Risk tracks, the overriding message was clear: sustainability is now intrinsically linked to supply chain resilience.

Please note, the opinions expressed in this episode are Barnaby’s – co-host Judith did not attend the event!
Key talking points include:

• Geopolitical Threats: The ongoing conflicts in Iran and Ukraine and the resulting global supply chain vulnerabilities. The Procurement Gap: A panel featuring Mars, Procter & Gamble, and AstraZeneca highlighting the disconnect between sustainability and procurement incentives.
• Regulatory Red Tape: A session featuring the EU Commission and Barnaby’s thoughts on whether new legislation, such as the EUDR and CSDDD, is driving progress or simply creating more administrative burden.
• The Finance Catch-22: The expense of the transition to regenerative agriculture and the challenge of who pays. Farmers need upfront finance to make the change, but investors and corporates demand data and proof of outcomes before they will pay.
• On-the-Ground Success: A standout presentation from Lush and Alowan showcased a successful landscape approach to coconut sourcing in Indonesia. The project was praised for focusing on tangible impact and securing better financial terms for smallholders. A massive thank you to Kisaco Research for organising the event and providing the platform to record these insights.

FutureChain 2026
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Murdoch Associates

The interviews focus on strengthening ingredient supply chain resilience, taking a practical look at the challenges and opportunities within regenerative agriculture and raw materials risk.

In This Episode

• Sébastien Roumegous (Biospheres): Sébastien shares his experiences implementing regenerative practices across 30 countries. He emphasises the psychological and financial transformations farmers face and the crucial need to rebuild farmer trust to make these systems profitable.

• Lindsey Crompton (RegenAgri): Lindsey discusses the global push for regenerative certification and supply chain traceability. She highlights the importance of matching supply with demand through brand engagement, and discusses RegenAgri’s work delivering regenerative projects, including a new partnership with Walmart.

• Richard Anscombe (xFarm Technologies): Richard talks about the challenges facing farmers, and explains how connecting fragmented farm data can drastically improve efficiency. His farm management system serves over 600,000 farmers globally, helping them manage input costs and accurately measure scope 3 emissions.

• Pedro de Liñán (Earthworm Foundation): Pedro provides a non-profit perspective on building scalable solutions for nature and people. He details corporate collaboration strategies aimed at preventing deforestation and fostering systemic change.

• Annie Leeson (Agricarbon): Annie dives into the exact science of carbon measurement, and why it’s so important. She advocates for direct, ground-level testing of soil organic carbon to ensure high-integrity data and combat greenwashing in carbon markets.

• Dr. Paul O'Hora (SoilWorx): Dr. O'Hora talks about fertiliser, and explores the critical transition away from fossil fuel-dependent farming as a solution for supply chain resilience. He discusses the benefits of organic fertilisers and the broader impact of adopting circular economic models in agriculture.

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